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From quiet profile to growing authority

Charles De Keyser

A full personal brand transformation built from positioning, production and a consistent publishing system.

Charles De Keyser, Lubo Stoev case study

1.16M

views in the first month

356.9%

growth in accounts reached

89.3%

views from non-followers

01

The situation

Charles started with a quiet profile, no clear positioning and no repeatable content system behind his name.

02

What I handled

I rebuilt the profile, clarified the positioning, developed the content direction, scripted and filmed the videos, and created the publishing system.

03

The result

The first month generated 1.16M views, 89.3% from non-followers, while accounts reached increased by 356.9%.

Scope of work

PositioningContent strategyScriptingFilmingEditing and distribution

The proof

Charles De Keyser case study proof 1
Charles De Keyser case study proof 2
Charles De Keyser case study proof 3

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