Personal Branding by Lubo Stoev
I build multi-million dollar personal brands.
Done For You systems. I handle everything.
110M+
views generated
9+ yrs
content and marketing
5+ yrs
personal branding
Lubo Stoev
Personal Branding Strategist and Creative Director
Founder
Lubo Stoev
I lead every project personally, from strategy to the final cut.
9+
years in content and marketing
5+
years building personal brands
For founders and creators worldwide. Business first, camera second. The content does not just look good. It moves the business behind it.
The work speaks for itself.
0M+
views generated for clients
0+
years in content and marketing
0+
years in personal branding
People who trusted me.
Nathan Nazareth
942K followers@nathanazareth
Entrepreneur, investor and YouTuber
Helped Nathan generate 30M+ views in the first 30 days of implementing the new content
Elliot Wise
242K followers@wiseelliot
Founder of Wise Global AI, UK entrepreneur
Content direction and full recap for one of his biggest events, with 4,000+ attendees
Emil Torutev
17.4K followers@emiltorutev
Content operator for Dan Bilzerian and Nathan Nazareth
Personal brand content system, video shooting, planning, direction and short-form content
Linden Chasteen
YouTube strategist@lindenchasteen
Helps creators and founders grow with YouTube
Personal brand content, long-form to short-form and editing
Markuss Hussle
147K followers@markusshussle
Entrepreneur and creator
Fast-paced talking-head short-form content
Kilian Kropiunik
31.9K followers@kilian_kropiunik
Trader and educator, 9 years of trading experience
Full personal branding filming days and complete content systems
Alex Chiniborch
42.9K followers@alexchiniborch
The Gold Guy Dubai, founder of Alluca Group
Personal brand content and creative direction
Jide
129K followers@saintjidz
Creator, changing the narrative
Personal brand content and complete content systems
Bobby Garofalis
13.5K followers@bobby.garofalis
Doctor, entrepreneur and investor
Full personal branding, filming days, photography and complete content systems
Alex
11K followers@alexovertheocean
Entrepreneur and travel creator
Personal brand photography and content days
Shayan
8.8K followers@ecomshayy
Scaling Google stores to $1.5M+ per month
Personal brand content and YouTube vlogs
Vilius Dainora
29.1K followers@vdainora
Ecom entrepreneur, builds and sells things online
Personal brand content production
Oliver
54.7K followersFounder and creator
Multiple filming days turned into content that has reached hundreds of thousands of views
Allen Speigner
410.8K followersFounder and creator
Full personal branding, from creative direction and filming through to editing
Emirhan
31.7K followersFounder and creative operator
Personal brand content and creative editing tailored around the 10 Feet Studios story
Featured result
Nathan Nazareth
0M+
views in the first two weeks
0M+
views in the first month
I did ideation and planning, then directed and shot content for Nathan in Dubai. That content generated him 30M+ views in the first 30 days.
Explore Nathan's full case studyNathan on working with Lubo
Testimonial, in his own words
Case study
Kilian Kropiunik
Full personal brand build. Ideation, strategy, scripting, filming, editing, posting and distribution.
Strategy. Execution. Distribution. I control all three.
Most creators post and pray. I engineer outcomes. For Kilian, that meant a full system, from the first idea to the final post, not a one-off video.
0.0M
views in 30 days
0.0%
of reach landed in Germany, Austria and Switzerland.
High-income markets. High-intent buyers.
The audience was engineered around the markets that matter.
Full personal brand build, done for you
Ideation
Strategy
Scripting
Filming
Editing
On-camera direction
Distribution
3,295,697 views in 30 days
1,682,178 accounts reached, up 24%. 95.3% of those views came from non-followers. That is new audience, not recycled reach, pulled straight from the Instagram analytics.
Case study
Charles De Keyser
Full personal brand build. Ideation, strategy, scripting, filming, editing, posting and distribution.
From an empty profile to a growing authority, in one month.
I rebuilt Charles's profile, scripted and filmed a real content system, and posted with a plan behind every video.
0.0M
views in the first month
0%
growth in accounts reached
The profile now does the selling before a single DM.
Explore Charles's full case study
Full personal brand build, done for you
Ideation
Strategy
Scripting
Filming
Editing
On-camera direction
Distribution
Before working with me
Before
1,906 followers. No clear positioning.
A quiet profile with no repeatable content system behind it.
After working with me
After
3,219 followers. Verified and positioned.
A founder profile with a clear offer, stronger authority and a system designed to grow.
The results, first month
1,164,286 views with 89.3% from non-followers, and accounts reached up 356.9%. Straight from the Instagram analytics, no ads carrying the number.
Client experience
What clients say about working with me.
Real people, on camera, in their own words.
Hundreds of thousands of views on every reel going out with the new content.
Nathan Nazareth
30M+ views in one month
He has done so much more than promised. I was blown away.
Linden Chasteen
Founder, Amplify Views
Better than any videographer or agency you can work with, because he is in the game.
Emil Torutev
Content operator for Dan Bilzerian and Nathan Nazareth
My Personal Brand System
A personal brand is not built from random videos.
It is built from a complete content system. Six stages, all working together every week behind your name.
Build My Personal BrandStrategy
I define the positioning, audience and content direction.
Ideation
I develop formats, ideas, hooks and angles.
Filming
I capture content with professional direction and equipment.
Editing
I create recognizable short-form and long-form content.
Distribution
I build consistency across the right platforms.
Optimization
I improve the system based on performance and business goals.
Case study
Etienne Cars
A rental car business, rebuilt around organic content. 30 days, one strategy shift.
+93%
total views in 30 days
776,983 to 1,500,000
+134%
organic views
613,817 to 1,434,000
+30%
followers
2,347 to 3,038
+119%
link in bio clicks
97 to 213
+103%
reach
485K to 985K+
-76%
paid traffic dependency
21% down to 4.4%
Selected personal branding work.
A few of the strongest examples, not everything at once.
Markuss Hussle
Fast-paced talking-head short form
Cinematic short form
High-quality talking-head production
Lubo Stoev storytelling
Personal story-led content
Podcast production
Full podcast filming and edit
Emotional storytelling
Story-led content built around emotion
Car event for Elliot Wise
Event-led content filmed for Elliot Wise
Fast-paced storytelling
High-retention narrative editing
Long form to short form
Long-form ideas repurposed into short form
Talking-head reel
Clean expert-led short-form content
Ready to build yours?
Turn your expertise into a complete personal brand system.
Build My Personal BrandLong form
YouTube, planned to published.
Full vlogs and long-form videos. Planning, filming, editing and the final product.
Supercar Shopping With A $400,000 Budget In Dubai
Shayan, planned, filmed and edited by me
Almost Bought A Car, Supercar Shopping Part 2
Shayan, planned, filmed and edited by me
I Flew My Parents To Dubai For 1 Week
Shayan, planned, filmed and edited by me
A Normal Day Of A €1.5M/Month Entrepreneur
Shayan, planned, filmed and edited by me
A Day In The Life Of A 22-Year-Old Millionaire In Dubai
Shayan, planned, filmed and edited by me
Photography
Frames that build authority.
Editorial photography for founders and their world. Shot and edited by Lubo.
Behind the scenes with founders and creators.
Elliot Wise
Shoot day, UK
Kilian Kropiunik
Filming day
Lubo Stoev
Shoot in Dubai
Emil Torutev
On set
Lubo Stoev
Forbes ESG Summit
Alex Chiniborch
Creative direction
Shayan
Filming a day in the life vlog
Vilius Dainora
Poolside filming set
Ways to work together
Choose where you need me.
A complete personal brand system or focused production support, built around your current bottleneck.
Done-for-you personal branding
The complete system. Positioning, ideation, scripting, filming, editing, publishing rhythm, distribution and ongoing optimization.
Build My Personal BrandFounder filming days
A fully planned filming day with creative direction, professional production and enough raw material for weeks of premium content.
Build My Personal BrandShort-form production
High-retention Reels, TikToks and Shorts with strong hooks, pacing, captions and platform-native editing.
Build My Personal BrandYouTube, from zero to published
Ideation, video structure, filming, editing, titles and thumbnails. Everything required to turn an idea into a ready, high-performing YouTube video.
Build My Personal BrandWhat I handle.
One flagship, done-for-you system, plus focused production services when you need me to own a specific part of the machine.
Flagship service
Your complete personal brand system
Full personal brand building.
A done-for-you system that turns what you know, what you have built and how you think into a personal brand people trust. I own the entire process, from the first idea to the content going live.
Ideation
Strategy
Scripting
Filming
Editing
On-camera direction
Distribution
Build daily attention
Short-form content
High-retention Reels, TikToks and Shorts that turn your expertise, opinions and story into content people remember, with a clear reason to follow.
Build deeper trust
Long-form and YouTube
YouTube videos, founder vlogs, podcasts and VSLs shaped around story, structure and watch time, so your audience spends hours with you, not seconds.
Create weeks in one day
Founder filming days
A fully planned production day with on-set direction, professional lighting and sound. You show up; I turn one focused day into weeks of premium content.
On location, worldwide
I shoot content worldwide.
On location, wherever your story lives. From Paris to Dubai to the Maldives, I bring the right production setup to you.
Ready to make your personal brand look like the level you actually operate at?
I build the strategy, content and system behind a personal brand people trust and remember.